Welcome to FitPros. Their accredited fitness instructors and educational speakers come to you, or they can host virtual sessions providing top-notch fitness classes, health talks, and wellness events for your employees.

Unfortunately, FitPros has decided to dissolve their design department in favor of transitioning to working with a design firm instead – ultimately leading to my being laid off from the company. We have parted on good terms and I firmly believe this will be a good move towards their continued growth as a small, booming company.

My work with FitPros was owning the website, newsletters, marketing and sales collateral, tradeshow or health fair collateral, social media content, and to guide the quarterly marketing design interns that would pass through. 

Additionally, I would build customized virtual health fair landing pages for our client’s employees to access. These pages would include a calendar of events and virtual fitness classes, vendor discounts, HR or benefit information for their company, DIY blogs, and so much more. Due to company policy, I am unable to share an example of such a page here, but you can learn more about these services here.

Website

While FitPros is moving towards a rebrand and rebuild soon, their current website still reflects all of the hard work that I put into it. When I came onboard, I inherited a 90+ page website full of branding inconsistencies, a lack of media organization, spacial and responsive errors, and so many more issues. After my brief time here, this company now sports a more consistent and concise, user-friendly website with new, more specifically defined pillar and landing pages. Click here to take a look around.